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Energistics and Business
During the past 10 years, I
have been working closely and regularly with a few Chairmen,
MDs and CEOs of large international companies and groups to
assist them in their decision making and projections for their
businesses.
Energistics is the term I use
to describe the processes involved that enable us to view
an enterprise and the institution(s) through which it works
and expresses itself, from a higher level of perception.
Viewing the business and its
activity from a higher viewpoint enlarges the creative perception
of it we have and changes fundamentally the dynamics within
which it operates, and the influence we can have on its unfoldment.
It is an extremely liberating
approach to business and commercial activity as it breaks
down many old misconceptions and opens out a more enjoyable
and successful possibility for the future success of the enterprise
at all levels – for employees, management, shareholders
and directors, customers and the products or services themselves.
There are certain fundamental
ideas necessary for the development of an energistic approach.
Among the most important are:
- Things tend to behave as we treat them and
become as we continually perceive them.
- The enterprise or business has to be perceived
as a unit that is an entity within itself - a living, dynamic
creature, fuelled and stimulated by its component parts
and given its unique quality by the effective rich blend
of the mental, spiritual and physical energies of those
within its structure.
- The components of the business, i.e. staff,
management, products, buildings, policy, are also to be
perceived as unique entities, all having powerful, creative
levels within them which can be used for the mutual development
of the enterprise and their own lives. Business success
and individual, personal growth and success are completely
compatible and necessary.
- The essentially competitive ethos in business
is flawed. It is based on concepts of limitation and finite
thinking and has nothing to do with the true energy and
power of life, as expressed primarily in individuals through
their creative minds and intuition. Success is possible
for everyone, and not just at the expense or detriment of
another.
- The energy of any individual is always useful
and, when used constructively to a creative end, is never
wasted, lost or useless.
- The culture of the business is the energy
it produces through the collective thinking and actions
of all involved - including customers and clientele. To
create the best culture in an enterprise, we must create
the right environment for the development of the intuition
in individuals and the space for creative reflection prior
to action and implementation of ideas and plans.
Areas in which an energistic
approach has a particular particularly valuable connection
are:
- The appointment of suitable staff - an inappropriate
appointment is stifling both for the company and the employee.
- The selection of compatible management, especially
in a group of companies where the inter-dependent nature
of the work and its successful development depends upon
an effective balance of talents and aptitudes in the group
managers, executives and directors.
- The creation of good dynamic energy within
the company or institution and simple practices which make
this more possible.
- Problem solving in relation to a new product
or service, policy, directions and innovations. A new product
or service can expand the energy of a company but can also,
with poor timing, weaken it and disperse its energy too
thinly at that moment.
- The enabling of a happy, committed and creative
workforce and staff.
- The symbiosis between company directors,
managers and their businesses when problem solving.
The application of energistics
in business is the way forward for the enlightened, creative
and intuitive manager and businessman.
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